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STATEMENT OF
CHAIRMAN MICHAEL K. POWELL
Re: Complaints Against Various Television Licensees
Concerning Their February 1, 2004, Broadcast of the Super
Bowl XXXVIII Halftime Show
No television event has ever received as many
complaints from the American public¾over 540,000¾as the
Super Bowl XXXVIII halftime show produced by CBS. As
countless families gathered around the television to watch
one of our Nation's most celebrated events, they were rudely
greeted with a halftime show stunt more fitting of a
burlesque show. The show, clearly intended to push the
limits of prime time television, ultimately violated federal
law that restricts indecent programming to times when
children are less likely to be watching. The U.S.
Constitution is generous in its protection of free
expression, but it is not a license to thrill. ``Anything
goes,'' is not an acceptable mantra for those that elect to
earn their profit using the public's airwaves.
Indecency determinations, however, must be made
cautiously and with appropriate restraint. There is always
a substantial danger that a regulatory authority buoyed by
an outraged public will overstep and fail to heel to the
commands of the First Amendment. Our decision stays in
bounds, but I am troubled at the suggestion of some on the
Commission that we should reach further and drop the hammer
for the musical performances themselves¾divorced from the
infamous wardrobe malfunction¾or for the commercials. I
agree that some of the performances were risqué and that
commercials were frequently crass and sophomoric, but they
were hardly indecent within the bounds of federal law. To
let loose governmental sanction on such a thin premise is to
stray from our limited role in enforcing the indecency laws,
into the role of national nanny¾arbiter of taste, values and
propriety.
One critical way in which we exercise restraint is by
analyzing the alleged indecent material in the context in
which it is presented to the viewer or listener.
Broadcasters plead frequently that there should be clear
prescriptions to guide their choices. While the desire for
such comfort is understandable, it is not possible to write
a ``red book'' of dos and don'ts, nor is it wise. There are
simply too many subtleties and too many contexts in which a
given form of speech might occur to generalize a set of
rules. The individual facts and the context are critical to
separating protected speech from unlawful speech.
Nonetheless, the Commission should explain the central
elements of its decision in order to permit broadcasters to
make reasonable assessments in their programming choices,
based on analogous precedents. Nudity, while not
necessarily indecent in itself, certainly should raise a red
flag for a broadcaster contemplating its airing during the
hours in which the law restricts indecency because children
are likely in the audience. If a programmer opts to air
nude content, he places great weight in the hope that its
purpose and context will keep the program from running afoul
of the law. In this case, the context of the half time
show leads us to conclude that the breast-baring finale was
intended (in the vernacular of the indecency law) ``to
pander, titillate and shock'' those watching. The song's
lyrics leave little doubt where the show was going: ``Hurry
up cause you're taking too long. . . better have you naked
by the end of this song.'' Well, he certainly did and
judging by the complaints it had its intended shocking
effect¾and drew a penalty flag in the process.
Finally, although individual licensees are indeed
responsible for what is broadcast over the airwaves to their
individual communities, fundamental fairness dictates that
in this instance we not sanction those affiliates not owned
by Viacom. The Super Bowl is widely regarded as a family
event with as many as one in five children watching this
year's edition. Past half time productions have generally
reflected the family-friendly character of the event.
While affiliates certainly are not exempt from their
responsibility to guard against the airing of indecent
material, I do not believe it is warranted under the
circumstances before us, where one would not have reasonably
anticipated the dramatic departure.
In contrast, Viacom was not so passively involved.
Viacom is the parent company of not only the CBS network,
which aired the program, but also of MTV, which developed,
rehearsed and produced the program. The Viacom organization
knew, or surely should have known, what was to come. The
fact that Viacom promoted the half time show before it aired
as one that would be shocking, gives credence to their
culpability. Unquestionably, Viacom consciously took the
risk and, thus, now bears the responsibility.
Enforcing the indecency laws is no easy task, but it is
one that falls to the FCC. We must respond to public
complaints and give meaning to the indecency prohibitions on
the public airwaves. Just as importantly, however, we must
exercise great care not to overstep our own Constitutional
limits and smother the free expression that is the central
tenet of our democracy.