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                                   Before the

                       Federal Communications Commission

                             Washington, D.C. 20554


                                          )                                
                                                                           
     In the Matter of                     )                                
                                                                           
     D-Mitch Broadcasting, Inc.           )   File Number: EB-08-AT-0072   
                                                                           
     Licensee of Radio Station WBSC(AM)   )   NAL/Acct. No.: 200832480002  
                                                                           
     Bennettsville, SC                    )   FRN: 0005003199              
                                                                           
     Facility ID # 5214                   )                                
                                                                           
                                          )                                


                  NOTICE OF APPARENT LIABILITY FOR FORFEITURE

                                                        Released: May 2, 2008

   By the District Director, South Central Region, Enforcement Bureau:

   I. INTRODUCTION

    1. In this Notice of Apparent Liability for Forfeiture ("NAL"), we find
       that D-Mitch Broadcasting, Inc. ("D-Mitch"), licensee of station WBSC
       (AM), in Bennettsville, South Carolina, apparently willfully and
       repeatedly violated Sections 11.35(a) and 73.3526  of the Commission's
       Rules ("Rules") by failing to maintain operational Emergency Alert
       System ("EAS") equipment and failing to maintain and make available a
       complete public inspection file. We conclude, pursuant to Section
       503(b) of the Communications Act of 1934, as amended ("Act"), that
       D-Mitch is apparently liable for a forfeiture in the amount of twelve
       thousand dollars ($12,000).

   II. BACKGROUND

    2. On April 8, 2008, agents of the Commission's Atlanta Office of the
       Enforcement Bureau ("Atlanta Office") conducted an inspection of AM
       radio station WBSC in Bennettsville, South Carolina. Agents from the
       Atlanta Office, accompanied by the station's general manager and
       engineer, inspected the station's main studio during normal business
       hours. The agents found that there was no EAS equipment installed at
       the station. There were no EAS logs indicating that the station had
       ever had operational EAS equipment installed at the station. The
       general manager and engineer admitted that the station had never
       installed EAS equipment. They stated that the station had not
       installed emergency equipment since the station removed its Emergency
       Broadcast System ("EBS") equipment.

    3. During the inspection, the agents requested to inspect the station's
       public inspection file.

   The public inspection file did not contain any quarterly issues programs
   lists. The general manager was only able to provide a file of flyers and
   announcements of local events. He stated that he was not aware of the
   requirement to compile and maintain issues programs lists and admitted
   that the station had not been compiling the lists.

   III. DISCUSSION

    4. Section 503(b) of the Act provides that any person who willfully or
       repeatedly fails to comply substantially with the terms and conditions
       of any license, or willfully or repeatedly fails to comply with any of
       the provisions of the Act or of any rule, regulation or order issued
       by the Commission thereunder, shall be liable for a forfeiture
       penalty. The term "willful" as used in Section 503(b) of the Act has
       been interpreted to mean simply that the acts or omissions are
       committed knowingly. The term "repeated" means the commission or
       omission of such act more than once or for more than one day.

    5. Section 11.35(a) of the Rules requires all broadcast stations to
       ensure that EAS encoders, EAS decoders and attention signal generating
       and receiving equipment is installed and operational so that the
       monitoring and transmitting functions are available during the times
       the station is in operation. On April 8, 2008, station WBSC had no EAS
       equipment installed at the main studio. The general manager and
       engineer admitted that the station had never installed EAS equipment.
       Based on the evidence before us, we find that D-Mitch apparently
       violated Section 11.35(a) of the Rules by failing to install
       operational EAS equipment.

    6. Section 73.3526(a)(2) of the Rules requires broadcast stations to
       maintain for public inspection, a file containing materials listed in
       that section. Section 73.3526(c)(1) of the Rules states that the file
       shall be available for public inspection at any time during regular
       business hours. Section 73.3526(e)(12) of the Rules requires a list of
       programs that have provided the station's most significant treatment
       of community issues during the preceding three month period
       ("issues/programs list") to be placed in the public inspection file. 
       The list shall include a brief narrative describing what issues were
       given significant treatment and the programming that provided this
       treatment. The description of the programs shall include, but shall
       not be limited to, the time, date, duration, and title of each program
       in which the issue was treated. On April 8, 2008, in response to a
       request to inspect the station's public inspection file during normal
       business hours, station WBSC was unable to produce any issues/programs
       lists, and there was no evidence that the station had ever compiled or
       maintained such lists in the public inspection file. Although the
       station maintained a folder of flyers and local announcements, this
       folder did not include the time or date when the information was
       aired, the name of the program, or a description of the local issues.
       The station manager admitted that he was unaware of the requirement to
       compile and maintain issues/programs lists. Based on the evidence
       before us, we find that D-Mitch apparently willfully violated Section
       73.3526 of the Rules by failing to make available a complete public
       inspection file, and apparently willfully and repeatedly violated
       Section 73.3526 of the Rules by failing to maintain a complete public
       inspection file.

    7. Pursuant to The Commission's Forfeiture Policy Statement and Amendment
       of Section 1.80 of the Rules to Incorporate the Forfeiture Guidelines,
       ("Forfeiture Policy Statement"), and Section 1.80 of the Rules, the
       base forfeiture amount for failing to maintain operational EAS
       equipment is $8,000. and failing to maintain quarterly issues/programs
       lists in the Public File is $10,000. Because station WBSC's public
       inspection file contained a portion of the items required, a downward
       adjustment of the base amount to $4,000 is warranted. In assessing the
       monetary forfeiture amount, we must also take into account the
       statutory factors set forth in Section 503(b)(2)(E) of the Act, which
       include the nature, circumstances, extent, and gravity of the
       violations, and with respect to the violator, the degree of
       culpability, and history of prior offenses, ability to pay, and other
       such matters as justice may require. Applying the Forfeiture Policy
       Statement, Section 1.80 of the Rules, and the statutory factors to the
       instant case, we conclude that D-Mitch  is apparently liable for a 
       $12,000 forfeiture.

   IV. ORDERING CLAUSES

    8. Accordingly, IT IS ORDERED that, pursuant to Section 503(b) of the
       Communications Act of 1934, as amended, and Sections 0.111, 0.311,
       0.314 and 1.80 of the Commission's Rules, D-Mitch Broadcasting, Inc.
       is hereby NOTIFIED of this APPARENT LIABILITY FOR A FORFEITURE in the
       amount of twelve  thousand dollars ($12,000) for violations of
       Sections 11.35(a) and 73.3526 of the Rules.

    9. IT IS FURTHER ORDERED that, pursuant to Section 1.80 of the
       Commission's Rules within thirty days of the release date of this
       Notice of Apparent Liability for Forfeiture, D-Mitch Broadcasting,
       Inc. SHALL PAY the full amount of the proposed forfeiture or SHALL
       FILE a written statement seeking reduction or cancellation of the
       proposed forfeiture.

   10. Payment of the forfeiture must be made by check or similar instrument,
       payable to the order of the Federal Communications Commission. The
       payment must include the NAL/Account Number and FRN Number referenced
       above. Payment by check or money order may be mailed to Federal
       Communications Commission, P.O. Box 979088, St. Louis, MO 63197-9000.
       Payment by overnight mail may be sent to U.S. Bank - Government
       Lockbox #979088, SL-MO-C2-GL, 1005 Convention Plaza, St. Louis, MO
       63101. Payment[s] by wire transfer may be made to ABA Number
       021030004, receiving bank TREAS/NYC, and account number 27000001. For
       payment by credit card, an FCC Form 159 (Remittance Advice) must be
       submitted.  When completing the FCC Form 159, enter the NAL/Account
       number in block number 23A (call sign/other ID), and enter the letters
       "FORF" in block number 24A (payment type code). Requests for full
       payment under an installment plan should be sent to:  Chief Financial
       Officer -- Financial Operations, 445 12th Street, S.W., Room 1-A625,
       Washington, D.C.  20554.   Please contact the Financial Operations
       Group Help Desk at 1-877-480-3201 or Email: ARINQUIRIES@fcc.gov with
       any questions regarding payment procedures.

   11. The response, if any, must be mailed to Federal Communications
       Commission, Enforcement Bureau, South Central Region, Atlanta Office,
       3575 Koger Blvd., Suite 320, Duluth, GA, 30096 and must include the
       NAL/Acct. No. referenced in the caption.

   12. The Commission will not consider reducing or canceling a forfeiture in
       response to a claim of inability to pay unless the petitioner submits:
       (1) federal tax returns for the most recent three-year period; (2)
       financial statements prepared according to generally accepted
       accounting practices ("GAAP"); or (3) some other reliable and
       objective documentation that accurately reflects the petitioner's
       current financial status. Any claim of inability to pay must
       specifically identify the basis for the claim by reference to the
       financial documentation submitted.

   13. IT IS FURTHER ORDERED that a copy of this Notice of Apparent Liability
       for Forfeiture shall be sent by Certified Mail, Return Receipt
       Requested, and regular mail, to D-Mitch Broadcasting, Inc. at its
       address of record.

   FEDERAL COMMUNICATIONS COMMISSION

   Douglas G. Miller

   District Director

   Atlanta Office

   South Central  Region

   Enforcement Bureau

   47 C.F.R. S:S: 11.35(a), 73.3526.

   47 U.S.C. S: 503(b).

   The Emergency Broadcast System was the predecessor to EAS. Stations were
   required to replace their EBS equipment with operational EAS equipment
   after January 1, 1997. See 47 C.F.R. S: 11.12.

   Section 312(f)(1) of the Act, 47 U.S.C. S: 312(f)(1), which applies to
   violations for which forfeitures are assessed under Section 503(b) of the
   Act, provides that "[t]he term 'willful', when used with reference to the
   commission or omission of any act, means the conscious and deliberate
   commission or omission of such act, irrespective of any intent to violate
   any provision of this Act or any rule or regulation of the Commission
   authorized by this Act...." See Southern California Broadcasting Co., 6
   FCC Rcd 4387 (1991).

   Section 312(f)(2) of the Act, 47 U.S.C. S: 312(f)(2), which also applies
   to violations for which forfeitures are assessed under Section 503(b) of
   the Act, provides that "[t]he term 'repeated', when used with reference to
   the commission or omission of any act, means the commission or omission of
   such act more than once or, if such commission or omission is continuous,
   for more than one day."

   47 C.F.R. S: 11.35(a).

   47 C.F.R. S: 73.3526(a)(2).

   47 C.F.R. S: 73.3526(c)(1).

   47 C.F.R. S: 73.3526(e)(12).

   12 FCC Rcd 17087 (1997), recon. denied, 15 FCC Rcd 303 (1999); 47 C.F.R.
   S:1.80.

   47 U.S.C. S: 503(b)(2)(E).

   47 U.S.C. S: 503(b), 47 C.F.R. S:S: 0.111, 0.311, 0.314, 1.80, 11.35(a),
   73.3526.

   (...continued from previous page)

                                                              (continued....)

   Federal Communications Commission

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   Federal Communications Commission