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Federal Communications Commission
Washington, D.C. 20554
In the Matter of )
) File No. EB-02-CG-
Ad-Venture Media, Inc. )
WQRK ) NAL/Acct. No.
Bedford, Indiana )
) FRN: 0002 882 439
NOTICE OF APPARENT LIABILITY FOR FORFEITURE
By the District Director, Chicago Office, Enforcement Bureau:
1. In this Notice of Apparent Liability for Forfeiture
(``NAL''), we find that Ad-Venture Media, Inc. (``Ad-Venture'')
has apparently violated Section 17.50 of the Commission's Rules
(the ``Rules'').1 This violation occurred as a result of Ad-
Venture's failure to repaint the antenna structure as often as
necessary to maintain good visibility. We conclude that Ad-
Venture is apparently liable for a forfeiture in the amount of
ten thousand dollars ($10,000).
2. On June 25, 2002, an agent from the Commission's
Chicago Office inspected the antenna structure of Radio Station
WQRK. At the time of the inspection, the paint on the antenna
structure was badly faded and rust was visible through the
3. On July 2, 2002, the Chicago Office issued a Notice of
Violation (``NOV'') to Ad-Venture for violation of FCC Rule
4. On July 15, 2002, the Chicago Office received a
response to the NOV from Ad-Venture. In their reply, Ad-Venture
stated that had hired a contractor to paint WQRK's antenna
structure, with work commencing on July 13, 2002.
5. Section 17.50 specifies antenna structures shall be
cleaned or repainted as often as necessary to maintain good
visibility. At the time of the inspection, WQRK's antenna
structure's paint was severely faded and the bands of paint were
not distinguishable, resulting in poor visibility of the
6. The Commission assesses monetary forfeitures pursuant
to Section 503(b) of the Communications Act of 1934, as amended,
(the ``Act'')2 as implemented in Section 1.80 of the Rules.3 A
forfeiture may be assessed against a person who the Commission
finds to have willfully4 or repeatedly5 failed to comply with
the provisions of the Act or the Rules. Forfeiture amounts are
decided in accordance with Section 503(b)(2) of the Act and the
Commission's forfeiture guidelines in Section 1.80(b)(4) of the
7. Based on the evidence before us, we find that Ad-
Venture willfully and repeatedly violated Section 17.50 of the
Rules by failing to repaint the antenna structure as needed.
Pursuant to The Commission's Forfeiture Policy Statement and
Amendment of Section 1.80 of the Rules to Incorporate the
Forfeiture Guidelines, 12 FCC Rcd 17087 (1997), recon. denied,
15 FCC Rcd 303 (1999) (``Forfeiture Policy Statement''), the
base forfeiture amount for failure to comply with prescribed
marking is ten thousand dollars. In assessing the monetary
forfeiture amount, we must also take into account the statutory
factors set forth in Section 503(b)(2)(D) of the Communications
Act of 1934 (``ACT''), as amended, which include the nature,
circumstances, extent, and gravity of the violation(s), and with
respect to the violator, the degree of culpability, any history
of prior offenses, ability to pay, and other such matters as
justice may require.6 After applying the Forfeiture Policy
Statement and the statutory factors to the instant case, we
believe a $10,000 forfeiture is warranted.
IV. ORDERING CLAUSES
8. Accordingly, IT IS ORDERED THAT, pursuant to Section
503(b) of the Act, and Sections 0.111, 0.311 and 1.80 of the
Rules,7 Ad-Venture Media, Inc. is hereby NOTIFIED of its
APPARENT LIABILITY FOR A FORFEITURE in the amount of ten
thousand dollars ($10,000) for failure to repaint the antenna
structure as needed, in violation of Section 17.50.
9. IT IS FURTHER ORDERED THAT, pursuant to Section 1.80 of
the Rules, within thirty days of the release date of this NOTICE
OF APPARENT LIABILITY, Ad-Venture Media, Inc. SHALL PAY the full
amount of the proposed forfeiture or SHALL FILE a written
statement seeking reduction or cancellation of the proposed
10. Payment of the forfeiture may be made by mailing a
check or similar instrument, payable to the order of the Federal
Communications Commission, to the Forfeiture Collection Section,
Finance Branch, Federal Communications Commission, P.O. Box
73482, Chicago, Illinois 60673-7482. The payment should note
the NAL/Acct. No. 200332320002 and FRN 0002 8824 39.
11. The response, if any, must be mailed to Federal
Communications Commission, Enforcement Bureau, Technical and
Public Safety Division, 445 12th Street, S.W., Washington, D.C.
20402 and MUST INCLUDE THE NAL/Acct. No. 200332320002 and FRN
0002 8824 39.
12. The Commission will not consider reducing or canceling
a forfeiture in response to a claim of inability to pay unless
the petitioner submits: (1) federal tax returns for the most
recent three-year period; (2) financial statements prepared
according to generally accepted accounting practices (``GAAP'');
or (3) some other reliable and objective documentation that
accurately reflects the petitioner's current financial status.
Any claim of inability to pay must specifically identify the
basis for the claim by reference to the financial documentation
13. Requests for payment of the full amount of this Notice
of Apparent Liability under an installment plan should be sent
to: Chief, Revenue and Receivables Operations Group, 445 12th
Street, S.W., Washington, D.C. 20554.8
14. Under the Small Business Paperwork Relief Act of 2002,
Pub L. No. 107-198, 116 Stat. 729 (June 28, 2002), the FCC is
engaged in a two-year tracking process regarding the size of
entities involved in forfeitures. If you qualify as a small
entity and if you wish to be treated as a small entity for
tracking purposes, please so certify to us within thirty (30)
days of this NAL, either in your response to the NAL or in a
separate filing to be sent to the Technical and Public Safety
Division. Your certification should indicate whether you,
including your parent entity and its subsidiaries, meet one of
the definitions set forth in the list provided by the FCC's
Office of Communications Business Opportunities (OCBO) set forth
in Attachment A of this Notice of Apparent Liability. This
information will be used for tracking purposes only. Your
response or failure to respond to this question will have no
effect on your rights and responsibilities pursuant to Section
503(b) of the Communications Act. If you have questions
regarding any of the information contained in Attachment A,
please contact OCBO at (202) 418-0990.
15. IT IS FURTHER ORDERED THAT a copy of this NOTICE OF
APPARENT LIABILITY shall be sent by Certified Mail, Return
Receipt Requested, to Ad-Venture Media, Inc., 424 Heltonville
Road, Bedford, Indiana 47421.
FEDERAL COMMUNICATIONS COMMISSION
G. Michael Moffitt
Attachment A: Condensed List of Small Entities
1 47 C.F.R. § 17.50.
2 47 U.S.C. § 503(b).
3 47 C.F.R. § 1.80.
4 Section 312(f)(1), which also applies to Section 503(b),
provides: [t]he term ``willful'', when used with reference to the
commission or omission of any act, means the conscious and
deliberate commission or omission of such act, irrespective of
any intent to violate any provisions of the Act or any rule or
regulation of the Commission authorized by this Act or by a
treaty ratified by the United States. See Southern California
Broadcasting Co., 6 FCC Rcd 4387 (1991).
5 Section 312(f)(2), which also applies to Section 503(b),
provides: [t]he term ``repeated'', when used with reference to
the commission or omission of any act, means the commission or
omission of such act more than once or, if such commission or
omission is continuous, for more than one day.
6 47 U.S.C. § 503(b)(2)(D); see also Forfeiture Policy Statement,
12 FCC Rcd at 17100-01.
7 47 C.F.R. §§ 0.111, and 0.311.
8 See 47 C.F.R. § 1.1914.