Report No. MM 95-39    MASS MEDIA ACTION        April 20, 1995
     
                                                               
                                                                                                                                               FCC GRANTS ONE-TO-A-MARKET WAIVER TO
      WWNK-FM, CINCINNATI, OH
     
               
                             The FCC granted the application for assignment of license of WWNK-FM,
     Cincinnati, Ohio from Secret Communications Limited Partnership to Great American
     Television and Radio Company, Inc. ("Great American") and the related request for
     waiver of the one-to-a-market rule.  Great American is currently the licensee of
     WKRQ(FM) and WKRC-TV, both licensed to Cincinnati, Ohio.  Since the Cincinnati
     market was not in the top 25 markets and since neither of the radio stations involved
     was a "failed" station, the request was analyzed under the five-part "case-by-case"
     standard.
     
         Great American demonstrated that joint operation of the stations will result in
     significant cost savings of over a million dollars annually.  It has also demonstrated
     that the proposed combination will enhance WWNK-FM's programming and result in
     public service benefits.  The facilities involved are comparable to others in the market. 
     Finally, because of the number of voices in the Cincinnati market, the proposed
     combination will not result in undue concentration of ownership or control. 
     Accordingly, the addition of this second FM station to Great American's existing
     operations would not appear to unduly affect competition and diversity.
     
         Action by the Commission on April 7, 1995 by MO&O (FCC 95-154). 
     Chairman Hundt, Commissioners Quello, Barrett, Ness and Chong.
     
                                    - FCC -
     
     News Media contact: Kara Casey at (202) 418-0500.
     Mass Media Bureau contact:  Laura L. Smith at (202) 418-2710.